US carriers are cutting lose as earlier this morning AT&T exclusively announced that they will now offer Rollover Data at no additional cost from January 25th, 2015 for both new and existing customers.
This Roll over data will be right now available to Mobile Share Value customers only and unused data can be carried over to next month billing only. In comparison to T-Mobile Data Stash which allows remaining data carryover to 12 months, AT&T is for just for the next billing cycle.
Remember that this is not the first time that AT&T has used the “rollover” term on Cingular Wireless and its making debut again.
Glenn Lurie, President and CEO AT&T Mobility during press release said –
“Rollover Data is an added benefit of being an AT&T Mobile Share Value customer and it’s just another way that we’re saying thanks to our more than 50 million plus Mobile Share Value subscribers. We’re providing even more value and flexibility, and the best part is it’s simple, shareable and easy to track for our customers. All Mobile Share Value customers get this automatically.”
With this announcement from AT&T and already similar offering from T-Mobile from last month, the question is whether this will end up as industry wide trend among all the four major carriers in USA?